The questions we get every week.
Sixteen answers, grouped by what people usually want to know first. If yours is not here, the first conversation is free and short.
01Cost and time
What does this cost?
It depends on how many systems have to talk to each other, but most first projects sit between a dashboard for one part of the business and a full order-to-invoice automation. A website is usually the smallest project we quote: one page costs a fraction of a full multi-page site, and what moves the number is how many pages there are, how much of the writing and imagery is ours, and whether anything has to connect to a system behind it. Either way we quote a fixed price before any work starts, so there is no meter running. If your budget and the scope do not meet, we will tell you on the first call.
How long does it take?
Most first projects are live in four to six weeks, and a website sits at the quick end of that. A single workflow is far quicker than a connected set of them, and clean data is quicker than messy data, so rather than promise a blanket timeline we scope the first piece — the single process costing you the most time — and give you a date for it before work starts. You get something working, and can judge whether we are worth continuing with, before committing to anything larger.
02Websites
What does a website project include?
The structure and the words as much as the design: what the page says first, the proof a buyer can check, the questions answered before anyone has to ask, and an enquiry form that reaches your phone the moment it is sent. Built to be quick on a phone, because that is where most of your visitors are. We agree the page list and the scope in writing before work starts, so you know what you are getting and what you are not.
Who owns the site, the domain and the hosting?
You do. Everything runs in accounts in your name and you keep the logins — domain, hosting, analytics, the form. If you stop working with us the site keeps running and nothing has to be handed back, because it was never ours to hold.
Can I update it myself afterwards?
That is a decision to make before we build, not after. A site you edit yourself and a site we look after for you are different builds, so tell us on the first call how often you expect things to change — prices, staff, services, photos — and we will build for that. Either way you get written instructions and whoever will be using it gets shown how.
Do you write the copy and supply the photos?
Tell us what you already have on the first call — existing text, product shots, reviews, a logo — and we will tell you what is missing, who is best placed to produce it, and whether it is in our scope or yours. That goes in the quote rather than surfacing as a surprise halfway through.
Will it be found on Google?
The foundations are part of the build: a page that loads fast, readable structure and headings, titles and descriptions written for each page, a sitemap, and the business details search engines look for. That is what makes a site findable when somebody searches for you by name or by what you do. Competing for a broad, contested search term is ongoing work rather than a build, and we will say so plainly instead of implying a new site alone will do it.
03Working with us
What if I am not sure what I need?
That is the usual case, and it is what the first conversation is for. Describe the part of the week that frustrates you most and we will tell you whether it is worth automating — including when the honest answer is that it is not.
What size businesses do you work with?
Growing businesses where manual processes, reporting or disconnected systems have started to become a bottleneck. That is usually a business past the point where one person can hold everything in their head, but not yet running a full in-house technology team.
Do I need someone technical on my team?
No. Everything we build is meant to be run by the people already doing the job. We hand over written instructions in plain language, and we train whoever will be using it.
Do you work with businesses outside your city?
Yes. We work with businesses across India and the UAE, and most of the work happens remotely — what we build is cloud-based, so where you are matters far less than what your process looks like. We visit where a visit genuinely helps.
04Your tools and data
Do I have to stop using Excel?
No. Most of our work connects the tools you already use rather than replacing them. Your team can keep entering data the way they do today; the difference is that it stops needing to be re-typed into three other places.
My data is a mess. Some of it is on paper.
That is the normal starting point, not a problem. Part of the first phase is getting what exists into one place and agreeing what each number actually means. You do not need to tidy anything up before talking to us.
Can you connect to the software we already use?
Usually, yes. The goal is normally to improve the systems you already have rather than move you onto something completely new. Where a tool offers an export, an API or a database connection, we can work with it; where it offers none of those, we will tell you what the workaround costs before you commit.
Can you work with our ERP or CRM?
Yes, where a suitable integration or data connection is available. Send us the name of the system on the first call and we will confirm what is possible with it before quoting, rather than after.
05After it is built
Am I locked in? What happens after it is built?
Everything runs in accounts you own, and you keep the logins. If you stop working with us, the dashboards and automations keep running. Ongoing support is there if you want it — we agree what it covers and what it costs while scoping the work, not after — and nothing breaks if you decide not to continue. We hand over written instructions and train whoever will be using the system, so most clients need us less than they expect to.
Still have a question?
Ask it. The first conversation is short, free, and often ends with us telling you what not to automate.